Premier Blog on Financial UX Design and UX Innovation
Happy 8th birthday, UXDA! Every year our team reaches more and more exciting peaks and passes through different challenges. And this year we celebrated it Gatsby style!
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The Future of Generative AI and ChatGPT in Banking
Will AI make customers' lives better than ever before or become dangerous if applied without human-centricity?
CBDC Banking Could Disrupt Banks and “Steal” Their Funds
The Central Bank Digital Currencies (CBDCs) could start a new age in banking by impacting the financial customer experience and, as a result, disrupting the traditional business model. Will this CBDC trend be a threat or bailout for the industry, and how can UX design help banks to prepare for it?
my.t money UX Case Study: Banking Super App Design to Modernize Mauritius
MT challenged UXDA to envision and redesign a digital my.t money platform as an integrated financial and lifestyle service ecosystem to empower the Mauritian community.
The UX Formula for Customer Engagement in Banking
This formula could be applied to gain business breakthroughs and improve customer engagement in banking by adding just 4 key aspects to your business.
BKT UX Case Study: How To Improve Customer Service in Legacy Bank's App
The 100-year-old bank recognized that its digital offerings have lagged behind and needed a revamp to adapt to customers' requirements. They challenged us to design an app to enhance customer service and empower clients to make smarter financial decisions.
How UX Can Help Banks Navigate the Digital Transformation Maze
Why are 78% of companies failing to achieve their digitalization goals? The digital transformation in banking must consider one key thing to succeed.
UX Case Study: Applying ChatGPT Alike Generative AI in Banking
ChatGPT in banking could fuel new types of products, more personalized and more connected to users, so this case study explores actual experience with conversational banking design. LivePerson approached UXDA with a mission to infuse love into finance through an innovative banking app.
Banking on Purpose: How We Are Creating Tomorrow's Financial Brands
Some call it authenticity, essential benefit, value proposition, or uniqueness. We use the concept of a "soul" to describe the unique character or essence of the financial product and how it impacts its users.
Goalry UX Case Study: Immersive Mall Experience Beyond Finance
Goalry approached UXDA with a very challenging idea - to design a digital financial shopping mall full of different products that help people reach their financial goals in an engaging and intuitive way. We created an innovative 3D dashboard for finance, aimed at further development in the Metaverse
