As the usage of physical cash diminishes and digital consumption skyrockets, traditional banks are undergoing a seismic shift to adapt to changing customer preferences. Digital transformation is reshaping industries and consumer behaviors, and the banking sector stands at a crossroads, poised to redefine our financial experiences in unprecedented ways.
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Shift Perspective to Improve Financial Products with a UX Audit
Customer-centric UX audit bridges the data and human experience, transforming raw information into actionable insights. This approach is not about embarking on grand, resource-intensive research projects but about switching angles to detect the most impactful areas for improvement.
Banking Innovation Only Thrives in Design-Mature Financial Organizations
A study by InVision surveyed 2,200 companies worldwide, revealing that design maturity significantly impacts key business success indicators. Mature companies with a strong design focus enjoy a five times higher impact on revenue, cost savings, and time to market compared to less mature ones.
Instead of Design Sprints in Banking, Run a UX Marathon to Move from Channel to Product
Building a digital service is a must, but it is not enough to provide financial services to digital customers. It has to match the customers' expectations to strengthen the brand for the future. To ensure this, financial companies must perceive the digital service as a product, not a channel.
Ten UX Strategies for Next-Gen Digital Banking Design
What is the main difference between next-gen financial products and legacy services, and what do financial institutions need to create next-gent digital offerings?
A Poorly Executed Launch Could Sink Even a Perfect Financial Product
A weak launch strategy results in a range of negative outcomes, including low adoption rates, poor customer experiences, high resistance and even reputational damage. In this article, we'll explore key reasons why a digital product launch could fail and offer tips on how to avoid these pitfalls.
🎧 A Simple Formula to Improve Digital Customer Engagement in Banking
This formula could be applied to gain business breakthroughs and improve customer engagement in banking by adding just 4 key aspects to your business.
Key Thing for Successful Bank Digital Transformation
Why are 78% of companies failing to achieve their digitalization goals? The digital transformation in banking must consider one key thing to succeed.
How Purpose-Driven Banking and Fintech Create Next-Gen Products
Some call it authenticity, essential benefit, value proposition, or uniqueness. We use the concept of a "soul" to describe the unique character or essence of the financial product and how it impacts its users.
🎧 UXDA's Experience Pyramid: Effective Banking App Design
To make digital financial products demanded, effective banking app design should be based on three complementary approaches.
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