Premier Blog on Financial UX Design and UX Innovation
As financial services become increasingly sophisticated, customers demand not only security but transparency and reliability—making trust the ultimate driver of success and resilience.
$150M Down the Drain: UX Reasons Behind Zing’s Banking App Failure
Despite a significant investment of $150 million in its development, Zing failed within a year. And although the product didn't take off, those huge investments won't be wasted if the industry analyzes this case and learns from it properly.
The Rise of “Dopamine Banking”: How Fintechs and Neobanks Are Redefining the Customer Experience
Fintech disruptors and neobanks are transforming finance with “Dopamine Banking”—where flashy visuals, gamified challenges, and social interactivity turn every tap into a rewarding experience. This blend of emotions and entertainment is reshaping how we view financial services.
UXDA's Framework for Building a Strong Financial Brand in the Digital Age
How can financial brands meet today’s user expectations? UXDA’s Digital Experience Branding Framework offers a practical, actionable tool to help ambitious financial institutions create strong, future-ready digital brands.
UXDA Wins European Product Design Award for Hedge Fund Platform UX Design
We are proud to announce that UXDA has been recognized with the prestigious European Product Design Award 2024 (ePDA) for our groundbreaking UX design of the Magma Hedge Fund Platform in the Product User Interface Design category.
UXDA Wins German Design Award for a Financial SuperApp Design
We’re proud to share that UXDA has been honored with the prestigious German Design Award 2025 by the German Design Council for the my.t money SuperApp in the "Excellent Communication Design" category!
7 Ultimate Digital Banking Trends 2025 to Elevate Financial Brands UX
In a world in which anyone can download a banking app, just being digital is no longer a differentiator. The real challenge now is building a brand's digital experience that goes beyond basic functionality—an experience that bridges the financial brand with customers’ values, emotions and long-term aspirations.
Liv Bank Case Study: Lifestyle-Driven Innovation of MENAT Digital Banking
Through a strategic and forward-thinking UX approach, we expanded the Liv ecosystem to three groundbreaking solutions: the Liv X app for seamless lifestyle and financial management, an immersive spatial banking experience for enriched user engagement and the Liv Lite app to empower children's financial education.
How UXDA Redefined 150 Financial Services Through Exclusive Digital Experience Branding
Could design, often seen as an afterthought or just decoration, truly revolutionize finance? The toughest markets need the softest touch. Confident in their beliefs, Alex and Linda embarked on a mission to demonstrate that human-centered design could play a pivotal role in the financial sector.
CRDB Case Study: Moving from Standard Digital Banking to a Future-Focused Brand in Africa
CRDB Bank, a leading financial institution in Tanzania, recognized the need to transform its outdated mobile app into a cutting-edge solution for the future. By partnering with UXDA, CRDB not only modernized its app but also reinforced its reputation as the bank of tomorrow.
