back to latest articles

UX Design Review: What Magma Said About UXDA

0

UX Design Review: What Magma Said About UXDA

We were delighted to design the user experience for an exceptional finance platform - the hedge fund Magma. Thanks to the independent review platform Clutch, you have the opportunity to find out how this cooperation went on and read the interview with our client. The review collected by Clutch was given by the Director of Operations for the quantitative hedge fund Magma based in Chicago, USA.

About the Project

  • Client: Magma Capital Funds
  • Case: UX Design for a hedge fund platform
  • Time: 11 months

Project summary:

A hedge fund hired UXDA to develop their investing platform. They created a user flow experience in Figma, ensured the accuracy of all wireframes, and produced several iterations based on the client's feedback.

Feedback Summary

"The team from UXDA was very professional and on top of their field."

Thanks to UXDA's work, the client successfully launched the first version of the portal and is looking forward to sharing it with their investors. The UXDA team communicated efficiently and frequently via Slack, email, and video meetings.

UXDA-portfolio-MAGMA-hedge-fund-platform-UX-design_5.jpg

The Interview

Why Did Your Company Hire UXDA?

The investor onboarding process for hedge funds is a complex and fragmented process and prone to error. We wanted to streamline this process to provide our investors with a positive experience from the moment they first interacted with us. So we hired UXDA to help create a platform that our investors would enjoy using and find value in, all the way from onboarding to tracking their investments with us over time.

How Did You Make the Selection?

We searched online and selected our top few vendors and interviewed them. UXDA's stunning design and experience with financial systems were what stood out as a top choice for what we were looking for.

Please Describe the Project Scope

UXDA conducted thorough interviews with our team to fully understand the exact step by step of our investor onboarding experience. From there, they created a user flow experience in Figma that my team could collaborate and comment on to ensure all wireframes were accurate and approved prior to moving forward with design and branding.

They produced multiple iterations based on our feedback and provided easy-to-use spreadsheets to track the progress of the project over time. They were agile in pivoting priorities based on the needs of Magma and easy to get in contact with via both email and Slack.

Share any Outcomes From the Project

We are thrilled to have a beautifully branded and easy-to-use concept from UXDA. We are now working on the development of this platform with our developers, we just launched the first version of the portal last week and are looking forward to sharing it with our new investors.

How Effective Was the Workflow?

The PM was easy to get in contact with, especially considering the time zone difference. We met regularly on video and UXDA was always prepared with an agenda to keep meeting on track. We also communicated asynchronously via Slack and email which allowed the team to collaborate outside of the meetings to keep the project progressing.

What Did You Find Most Impressive or Unique About UXDA?

UXDA did an outstanding job reading our 300-page document and putting it into a simple, step-by-step process without our help. I was truly impressed with how well they did on their first attempt to create a user flow for Magma.

Get UXDA Research-Based White Paper "How to Win the Hearts of Digital Customers":

If you want to create next-gen financial products to receive an exceptional competitive advantage in the digital age, contact us! With the power of financial UX design, we can help you turn your business into a beloved financial brand with a strong emotional connection with your clients, resulting in success, demand, and long-term customer loyalty.

Share:

Listen to our podcast:

More from our blog

Why Banking Digital Transformation Fails Without Digital Brand Identity

The most successful transformations in banking are not those that simply leverage technology, but those that seamlessly integrate powerful digital branding to create an emotional connection with customers.

UXDA's Journey Through FinovateEurope 2019

UXDA stepped on the Finovate Europe 2019 stage in London beside other world's leading finance innovators and influencers to demonstrate which direction the financial industry is heading to.

UXDA Is One Of The Leading FinTech Companies In German-Baltic Business Awards

UXDA has been recognized as one of the leading FinTech companies in the German-Baltic Chamber of Commerce (AHK) Awards 2019!

UXDA Wins Platinum At The Summit International Awards

UXDA started 2022 as a Platinum winner in the Financial Marketing category of the Summit International Awards.

Why Customer Journeys Matter More Than Banking App Screens Design

Our key UX architects answering why the User Journey Map sometimes works magic, and how it benefits financial companies.

Solve Pain Points through Information Architecture in Banking Product

Finance Digitalisation causes many banks to adjust their approach to the development of their products and services. Today, more and more financial companies evolve by creating user-centered services and simpler and more convenient solutions...

UXDA Launches Financial UX Design Podcast

We have launched our Financial UX Design Podcast on ALL major podcast platforms. Now, our followers from all over the world can get the latest insights and knowledge about creating demanded digital products, not only on our blog but also in a lively audio format.

Contextual AI Banking: How Hyper-Personalization Transforms Customer Experience

Will AI make customers' lives better than ever before or become dangerous if applied without human-centricity?

UXDA Becomes One of the Best UX Design Agencies in the World

According to Clutch research UXDA is included in TOP15 best user experience agencies worldwide, as a leading financial UX design agency.

ABOUT THE AUTHOR

Alex
Alex, Founder & CEO

Alex has dedicated half of his life to studying human psychology, as well as business success, developing 100+ digital projects and 30+ startups. He spent 10 years researching UX and finance to create UXDA's methodology. Alex is a passionate visionary who's capable of solving any challenge to improve the financial industry.

Linda
Linda, Co-founder/ COO/ CFO

Linda is a source of endless energy. An education in international business management and years-long experience with 20+ digital startups has made her a dedicated strategic thinker who solves any problem with grace. No mission is impossible for her. Linda's responsibility and punctuality have become a legend around the agency.