back to latest articles

UX Design Review: What Garanti BBVA Said About UXDA

0

UX Design Review: What Garanti BBVA Said About UXDA

It was our pleasure to help Garanti BBVA to design the user experience of their innovative eTrader trading app. Thanks to the independent review platform Clutch, you have the opportunity to find out how this cooperation went on and read the interview with our client. The review collected by Clutch is given by Tevfik Kardelen, the Unit Manager of Garanti BBVA Securities responsible of Digital Channels and Marketing.

About the project

  • Client: Garanti BBVA Securities
  • Case: UX Design for an eTrader trading platform
  • Time: 10 months, still ongoing
  • Budget: €‎450,000+

Feedback Summary

"We're impressed with their dedication and passion for design."

Not only has UXDA executed their tasks well, but they've also provided top-notch recommendations to further elevate the solution. They communicate well and are highly reliable and professional. They impress with their exceptional design skills and dedication to the project's success.

Interview

Why Did Your Company Hire UXDA?

We decided to renew our Garanti BBVA eTrader trading platform while enriching functionalities. Our customers can trade on Borsa İstanbul and watch market datas with this trading platform.

How Did You Make the Selection?

We searched online for the best UX/UI companies and encountered their case study and liked their vision. Before choosing them, we met with 5 other companies.

Please Describe the Project Scope

The team first implemented a stakeholder meeting. Then they collected information from us and did an online search about us. They conducted the competitor analysis, persona study, red route analysis, user journey map, product value etc. We are working with the Senior UX Architect and 2 UX architects.

Share any Outcomes From the Project

They are really focused on what they are doing. The thing that I liked most about UXDA is that they bring new ideas. The outcomes are perfect and we think we will disrupt Turkish Capital Market industry with our new design.

How Effective Was the Workflow?

All of their team is so easy to communicate with. We even visited their office in Latvia. We're impressed with their dedication and passion for design.

Get UXDA Research-Based White Paper "How to Win the Hearts of Digital Customers":

If you want to create next-gen financial products to receive an exceptional competitive advantage in the digital age, contact us! With the power of financial UX design, we can help you turn your business into a beloved financial brand with a strong emotional connection with your clients, resulting in success, demand, and long-term customer loyalty.

Share:

Listen to our podcast:

More from our blog

AI and Digitalization in Banking Industry Cuts Millions of Jobs

Million of bank employees will lose their jobs in next decade, and the reason for that is technology: digitization in banking, AI in banking.

Customer Confusion in Banking App Is an Experience Design Failure

When banking executives face costly digital transformation, they often wonder why customers complain about their "intuitive" services. The real issue isn't the users but the complex and unintuitive interfaces they navigate.

From Design Sprints to UX Marathons in Banking Transformation

Building a digital service is a must, but it is not enough to provide financial services to digital customers. It has to match the customers' expectations to strengthen the brand for the future. To ensure this, financial companies must perceive the digital service as a product, not a channel.

If AI Easily Replicates Your Product—How to Build a Financial Brand's Systemic Advantage?

AI is rapidly commoditizing digital product execution in finance, making traditional “good enough UX” insufficient as a source of differentiation. This article examines why financial institutions must shift from interface optimization to systemic UX governance—aligning strategy, brand and decision-making to build trust, loyalty and sustainable competitive advantage.

Goalry UX Case Study: Immersive Mall Experience Beyond Finance

Goalry approached UXDA with a very challenging idea - to design a digital financial shopping mall full of different products that help people reach their financial goals in an engaging and intuitive way. We created an innovative 3D dashboard for finance, aimed at further development in the Metaverse

Banks Are Losing Customers Because of These UX Mistakes

Capgemini and Efma released their annual Retail Banking Report and there are 3 key findings about banking user experience.

Banking Innovation: 5 Traits of Digital Disruption in Banking Industry

In 2018 Apple became the world's first trillion-dollar company, and Nokia failed. How this could explain digital disruption in banking?

Aligning Financial CX with Brand Strategy in Digital Banking

Can your financial company get more from design than just a standard interface for digital services? Absolutely! But there is one thing without which it is impossible to get the most out of your design initiatives.

UXDA Wins Gold At The MUSE Creative Awards 2021

The app, designed by our financial UX design agency UXDA, was awarded along with apps for Ikea and Adidas and became the first mobile banking app to win Gold at the MUSE Creative Awards 2021.

ABOUT THE AUTHOR

Alex
Alex, Founder & CEO

Alex has dedicated half of his life to studying human psychology, as well as business success, developing 100+ digital projects and 30+ startups. He spent 10 years researching UX and finance to create UXDA's methodology. Alex is a passionate visionary who's capable of solving any challenge to improve the financial industry.

Linda
Linda, Co-founder/ COO/ CFO

Linda is a source of endless energy. An education in international business management and years-long experience with 20+ digital startups has made her a dedicated strategic thinker who solves any problem with grace. No mission is impossible for her. Linda's responsibility and punctuality have become a legend around the agency.