What is banking product design?
Banking product design is defined as a process of planning and drawing interfaces for digital banking products. The main aim of a banking interface design is to provide customers with an easy, fast and clear pathway to conducting banking services remotely via the internet.
The best banking design is based on a deep understanding of customers’ needs, user scenarios, user context and expectations. Banking UI design delivers a delightful experience interacting with the product, affecting user actions, cognitions and emotions in a positive way.
To create a great banking interface design, several different approaches can be used, including Design Thinking, UX Design, User Centered Design and Jobs To Be Done (JBTD).
Check out the best articles by UXDA about creating banking product design.
Breaking the Self-Deception to Improve Customer Experience in Banking
Financial companies and banks worldwide are investing heavily to improve customer experience in banking. Despite these genuine efforts, many banks struggle to achieve the desired results. The culprit? Self-deception.
Banking Innovations: Using ChatGPT Prompts in Digital Product Design
This article unveils the secrets of using ChatGPT prompts to drive innovation in banking UX, providing insights into how this tool can be integrated into the standard design process for transformative results.
Digital Banking ROI: How Product Design Increases Bank Profits
As the financial industry evolves, digital products will remain central to a bank's identity and perception, making digital product design and UX key elements of banking strategy, brand identity, and profitability.
What NASA’s Tough Choice Can Teach Us About Banking UX Design
How prepared are traditional banking players? Despite all their experience, resources, confidence, and influence, could they still fail their customers, leaving them stranded in the 'digital' space like NASA astronauts? The standoff between Boeing and SpaceX in space suggests this is entirely possible, but there is a solution.
Psychology Meets Finance: 10 Laws for User-Centered App Design
Let's explore the psychology of financial and banking product users by looking into their minds, behaviours and main aspects of why certain products are disliked while others are desired.
UX Case Study: Challenges of SME Banking Transformation
SME owners often face the challenge of adapting business strategy to a highly dynamic environment while simultaneously managing day-to-day financial operations. It's like Formula 1 racers, where only precise and quick decisions can save them from failure.
Instead of Design Sprints in Banking, Run a UX Marathon to Move from Channel to Product
Building a digital service is a must, but it is not enough to provide financial services to digital customers. It has to match the customers' expectations to strengthen the brand for the future. To ensure this, financial companies must perceive the digital service as a product, not a channel.
How UX Can Help Banks Navigate the Digital Transformation Maze
Why are 78% of companies failing to achieve their digitalization goals? The digital transformation in banking must consider one key thing to succeed.
Banking on Purpose: How We Are Creating Tomorrow's Financial Brands
Some call it authenticity, essential benefit, value proposition, or uniqueness. We use the concept of a "soul" to describe the unique character or essence of the financial product and how it impacts its users.
From Friction to Flow: Enhancing Customer Journey in Banking
Our key UX architects answering why the User Journey Map sometimes works magic, and how it benefits financial companies.
Financial Services Design: Building Reputation for the Experience Economy
What is the most valuable thing in any company that can be built and developed over 20 years, but can be destroyed in five minutes? It is brand reputation.
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