back to latest articles

UX/UI Audit Review: What UNFCU Said About UXDA

• 0

UX/UI Audit Review: What UNFCU Said About UXDA

We are privileged to have contributed to the long-term strategy of enhancing the user experience for the United Nations Federal Credit Union (UNFCU) retail banking app. Explore the details of our collaboration in an insightful interview with Ben Rajan, the AVP of Application Development & UX at UNFCU in Long Island City, New York, available on the independent review platform Clutch. 

UNFCU is a financial institution that exclusively serves the United Nations community, with more than 200,000 members worldwide. UNFCU offers various banking services, such as savings, loans, and investment solutions customized to meet the distinctive needs of its clients. 

As a result, we created a UX/UI audit and prepared a prioritized action plan to enhance user experience for the UNFCU's retail mobile banking app.

About the Project

  • Client: UNFCU | The United Nations Federal Credit Union
  • Case: Retail mobile banking UX/UI assessment
  • Time: June to September 2023

Project summary

A financial nonprofit organization hired UXDA to conduct a UX/UI design evaluation. The team analyzed the client's mobile platform to spot usability issues and develop an action plan to enhance the experience.

Feedback summary

"UXDA was very efficient in their timelines while providing a quality output on their deliverables.

UXDA delivered a detailed UX/UI design report with crucial insights and major paint points of the mobile platform. The team met all goals and timelines and maintained regular communication throughout the project. Their efficiency and high-quality deliverables were outstanding.

The Interview

What your company does in a single sentence?

We are a not-for-profit cooperative with a mission to serve the financial needs of the UN community.

What specific goals or objectives did you hire UXDA to accomplish?

  • Retail mobile banking UX/UI assessment

How Did You Make the Selection?

  • High ratings
  • Pricing fit our budget
  • Company values aligned

How many teammates from UXDA were assigned to this project?

2-5 employees

Please Describe the Project Scope

Evaluate the mobile user experience for retail customers at UNFCU to identify possible usability issues and explore recommendations. Based on this assessment, develop an action plan outlining the following initiatives to enhance members' digital experience: removing friction points and addressing their needs.

Share any Outcomes From the Project

UXDA provided final report that detailed key insights and major paint points for our mobile platform in terms of UI/UX.

How Effective Was the Workflow?

UXDA met all goals and timelines for this project and was in constant communication throughout the process. Excellent work!

What Did You Find Most Impressive or Unique About UXDA?

UXDA was very efficient in their timelines while providing a quality output on their deliverables.

Get UXDA Research-Based White Paper "How to Win the Hearts of Digital Customers":

If you want to create next-gen financial products to receive an exceptional competitive advantage in the digital age, contact us! With the power of financial UX design, we can help you turn your business into a beloved financial brand with a strong emotional connection with your clients, resulting in success, demand, and long-term customer loyalty.

Share:

Listen to our podcast:

More from our blog

To Survive, Financial Industry Has to Adapt Design Thinking in Banking

Design Thinking is needed to adapt banking services to the new world. In a human-centered economy your service has to be user-centered.

What Digital Excellence Requires in Financial Services Beyond Good UX

This article delves into the tension between the urgent need for next-gen, customer-centered financial products and the significant hurdles financial brands must overcome to deliver them and achieve digital excellence.

How Will AI Change Financial UX by 2035? 12 UXDA Predictions for the Future of Digital Banking

By 2035, financial UX will move beyond apps into autonomous AI, predictive finance and programmable money. This article explores how UXDA’s decade of predictions reveals the next shift in banking: from designing interfaces to designing trust, governance and human agency in increasingly intelligent financial systems.

2022 UXDA Recap: Top Stories, New Awards, Amazing Clients

In 2022 financial UX design agency UXDA delivered many financial products with customer-centered UX. Explore these insights collected by UXDA experts in 2022.

Why Feature-First Digital Banking Strategies Could Break Brand Trust

Financial companies obsessively copy features, buy them and invent them, but sustainable product success lies in aligning digital service with a deeper strategic vision. Vision rooted in a clear brand promises an emotional connection with customers.

13 Best Lessons from Leading Tech Brands for Financial Service UX Design

Imagine the ease of one-click Amazon buys or Netflix’s perfect picks—these UX breakthroughs power billion-dollar brands. Discover 13 lessons from tech giants and how to apply them in finance.

Fintech UX Design Trends: 10 Banking Innovation Ideas

The UXDA team has highlighted 10 design trends that demonstrate the evolution of digital financial products and the way financial interfaces are created and perceived by the users.

11 Years of UXDA: Entering a New Decade of Transformation

This year, UXDA turned 11. But this was never just about a birthday—it marked a transition. Our first decade was about building the foundation: values, character, courage, quality, and reputation, growing step by step from a bold vision into a company shaping the future of financial services.

The UX Formula for Customer Engagement in Banking

This formula could be applied to gain business breakthroughs and improve customer engagement in banking by adding just 4 key aspects to your business.

ABOUT THE AUTHOR

Linda
Linda, Co-founder/ COO/ CFO

Linda is a source of endless energy. An education in international business management and years-long experience with 20+ digital startups has made her a dedicated strategic thinker who solves any problem with grace. No mission is impossible for her. Linda's responsibility and punctuality have become a legend around the agency.